DIY

D.I.Y videos are where youtubers show you how to make things whether it is clothing, home deco or crafty bits. In some ways they are an alternative to spending money as you are making your own clothing rather than contributing to capitalist society.

But is this true? You have to buy all the bits to create them which could end up costing more than actually buying the product already made. However the selling point is that it is individual, if you are making them yourself no one else can have them. This results in you paying for your individuality.

Postmodernist believe in Individuality, such as Derrida. Derrida says that "Human beings are creative and imaginative, expressing individual and new ideas." Therefore he would be for D.I.Y youtube videos, had he been alive when you tube was created.. unfortunately he died in 2004 a year before the creation of youtube.

Rhiannon from 'Fashion rocks my socks' made a youtube video on how to D.I.Y a pair of shorts. However she was making the video on behalf of 'galaxy upgrades'. This is an example of where youtube is just a way of free advertising, as Market liberalist like. 

Favourites video

A 'favourites video' occurs once a month from a youtuber eg. 'April favourites'. In the video you talk about all your favourite products in the previous month and what you liked about them.

Again this could be seen as mass advertising. You are naming products and where you can get them and participating in free advertising.

However from an avid youtube watcher's point of view, it is merely a way to find out good products in an easy way. Young people are so media savvy these days and therefore most have access to internet 24 hours, 7 days a week, whether it is on a tablet, smart phone or laptop. It depends on which way you look at it, to whether this is a positive thing or not.

Obviously a marxist point of view would have negative view on this as it is promoting capatilism and you are being fed this information at all hours of the day, every day of the week.

Market Liberalist however would say that it is good as it is a good way to advertise as you don't think of it as advertising due to it being from 'normal people'.

Whats in my bag?

A what's in my bag video is where you show  your current handbag and how much it costs. You then talk about or write about the contents of your bag and where you got it from.

From a marxist perspective this definitely could be seen as promoting capatalism. It makes young girls in particular feel they need all these things in their bag, when in actual fact they really dont. It is promoting objects of desire.